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Hot cocoa, ugly sweaters, glittering lights - the winter holiday season is nearly upon us! Now is the time to order your holiday cards to send out to friends, family, and, most importantly - your customers!

There’s arguably no dreamer more famous than the iconic late Co-founder and CEO of Apple, Steve Jobs, a true visionary whose belief in the power of his dreams continues to impact the lives of tens of millions even after his death. Jobs believed that the era of mediocrity was past and that in the current dispensation it was imperative to give every project 100% in order to make it great.

A brand is more than the logo you leave at the top of your website. It’s also bigger than any one product or service. Your brand is the sum total of all these things, plus the feelings which people get when they think about or interact with your company. It is what plays the deciding role in whether people choose to keep doing business with you or not.

Here are a few compelling reasons why incorporating holidays into your larger marketing efforts is such a good idea for both you and your customers.

Whopper Juniors and bullying are hardly two things that your mind would stack next to each other. But Burger king has ensured that you do, thanks to a three-minute video released in honor of National Bullying Prevention month.