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How to gain and keep customer trust

Feb 11, 2021
Trust is crucial to most things, including your business. When customers trust your business, they’re more willing to spend their hard-earned funds with you and are more likely to recommend you to others. Gaining and maintaining trust, therefore is key to for your business to thrive. Here are a few steps to earn and keep your customers’ trust.

3 Reasons People Aren't Buying from You (and what you can do about it!)

Dec 03, 2020
We've all been there - you have the right product for the market, you and your staff are passionate about what you do, create and sell, and you've been taking every marketing step imaginable, yet sales seem lacking. Why, when you're doing everything you can think of, aren't people buying? There are a range of possibilities and here are our top three with possible solutions.

Holiday cards will be more important than ever this year

Nov 01, 2020
There's no denying, 2020 has been an unusual year. Many are experiencing unusual levels of isolation, loneliness, and grief. As the holidays approach even more people are going to experience isolation when they would normally be preparing for gatherings with family and friends. This year, reaching out to friends, family, customers, coworkers is going to be especially important, especially as the holidays approach. Here are a few reasons to prioritize cards this year ways to make your holiday greetings extra special this year.

The Persisting Power of Loyalty

Oct 01, 2020
What do you define as loyalty? Loyalty combines words and action. It is time-tested devotion and a quality that is most valued for the steadfast security it brings. Theodore Roosevelt said, “It is better to be faithful than famous”. The American author, Elbert Hubbard agreed by saying, “If put to a pinch, an ounce of loyalty is worth a pound of cleverness”.

5 Ways to Provide Mind-Blowing Customer Service

Jul 23, 2019
When you think customer service, you probably think of how you relate with your customers during and after a transaction. But that would be a mistake.

Print Marketing is About Selling Value, Not Services

Apr 23, 2019
You should concentrate on selling the value which your services provide instead. To put things simple: the heart of your print marketing campaign should not be “Here’s what I do that nobody else can,” but rather, “Here’s what I can do for you.”

Customer Service in Action: A Personal Touch

Feb 12, 2019
Customer service is never more vitally important than it is when something goes amiss. Depending on the way your business handles the problem, you could either win your customer back or lose your customer for life.
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